Best of Show
University of Maryland Children’s Hospital – Baltimore, MD
Entry Name: Countless Childhood Dreams Saved
Group: Academic Medical Center
Category: Total Advertising Campaigns
Judge’s Choice
Arkansas Children’s
Agency: Core Creative – Milwaukee, WI
Entry Name: “Let them play” Campaign
Group: Children’s Hospital
Category: Total Advertising Campaigns
Lexington Medical Center – West Columbia, SC
Entry Name: North Tower Opening
Group: Hospital 300 – 499 beds
Category: Total Advertising Campaigns
MediGold
Agency: Lewis Communications – Birmingham, AL
Entry Name: MediGold Breakthrough Campaign
Group: HMO / PPO / Managed Care / Insurance
Category: Total Advertising Campaigns
Moffitt Cancer Center – Tampa, FL
Agency: BVK – Milwaukee, WI
Entry Name: Moffitt Cancer Center: Courage 3.0
Group: Specialty Care Facility
Category: Total Advertising Campaigns
Northeast Georgia Medical Center – Gainesville, GA
Entry Name: “Move On” Orthopedic Services Promotion
Group: Hospital over 500 beds
Category: Service Line – Orthopedic Services
Spectrum Orthopedics – South Portland, ME
Agency: Jennings – Chapel Hill, NC
Entry Name: Spectrum Orthopedics Campaign
Group: Medical Practice/Physician Group
Category: Service Line – Orthopedic Services